#itsmorefuninthephilippines

Given my newly reawakened desire to travel, I was really pleased to wake up to my Twitter timeline last Thursday morning and see so much buzz about a Department of Tourism slogan to be revealed later that day. And BOOM! #ItsMoreFunInThePhilippines went viral.

Getting Upstairs. More fun in the Philippines
Getting Upstairs. More fun in the Philippines (via itsmorefuninthephilippines.com)

Seriously, my timeline was flooded with tweets about the fun things to do in this country. The hashtag campaign was nice since it got Filipinos thinking about the things they could be proud of and that they enjoy doing here. The #itsmorefun hashtag trended worldwide, which is a good thing for drawing attention.

Along with encouraging people to tweet using the hashtag, the DOT launched a teaser website, itsmorefuninthephilippines.com aimed at snagging those people who would google for what the hashtag meant. The website’s copy states:

Wherever you go in the Philippines, it’s the Filipinos that will make your holiday unforgettable. Just ask anyone who’s been here. In fact, Lonely Planet guidebook calls us ‘among the most easygoing and ebullient people anywhere’. Find out for yourself why it’s more fun in the Philippines. And make the most out of your next vacation. This is just a preview of things to come. Watch out for more fun. Soon.[emphasis mine]

What a great start, right? Well, not really. Among the flood of positive tweets about why it’s more fun in the Philippines, there were some pretty ugly reminders of the things we really do need to fix in this country. These tweets focused on traffic jams, pollution, corruption, hostage crises, etc. There were critics of the campaign who said it was a waste of money when there was a Swiss ad that used the slogan in 1951. (Can anyone who can remember that Swiss ad when it first came out even travel now?) That the bad things in this country should be fixed first before we start marketing tourism to international visitors. Someone even registered a website that collects less than glamorous photo memes about the slogan. (I’m not linking it so it won’t get any Google juice.)

To that, I could only say: ayaw niyo talaga magkaroon tayo ng mga turista, ano? I’m pretty sure other countries aren’t pristine and peaceful either, yet they still persist in trying to draw in the tourists. That’s because tourism benefits the economy and also jumpstarts other infrastructure-building. And the “one problem at a time” people probably can’t walk and chew gum at the same time. Pwede naman ipagsabay, hindi ba?

Former Tourism undersecretary Enteng Romano in a riposte about the bashing gave some great insider information about the nature of marketing to foreign tourists:

[Regarding the former slogan “WOW Philippines”:] …we don’t use it in Japan – our third largest market, because they don’t understand the word WOW and there is no direct equivalent of the word in their language. They don’t know that even in the US – our number one market (and where they fully understand the word WOW but maybe not appreciate it as we do), we dropped it and used another slogan because there was no traction. And they don’t know that in the last few years that we have been using the brand, we have steadily lost market share to the point where Vietnam has overtaken us in terms of tourist arrivals.

Of course you can argue that there are many other reasons for our declining market position – lack of infrastructure, traffic, lousy airport, lack of promotional budget., etc… But it might interest you to know that at the time when Vietnam overtook us, they had far worse infrastructure than ours (small airport, limited road network), and operating on a smaller promotional budget than ours. [emphasis mine]

Eyes are on us, Filipinos. DOT Secretary Mon Jimenez tweeted, “Tourism is successful in Thailand because their positive voice is louder than their negative voice.” What do you really want to show the world?

Change ofaddress. More fun in the Philippines
Change of address. More fun in the Philippines (via Olive del Valle)

Personally I’m excited about the buzz, and I’m hoping that any concrete plans to be implemented to make the Philippines more tourist-friendly will live up to expectations or exceed them. According to Sec. Jimenez (in a direct message to me), this is just the opening salvo.

If you’d like to create your own More Fun meme images, check out Jayvee’s tutorial and SEO tips. Or use Federico Colla’s More Fun Maker. Browse other people’s #itsmorefuninthephilippines meme images sourced from Twitter through itsmorefuninthephilippinespics.com created by Arnold Gamboa.

The Yogini

In 2008, I had the pleasure of meeting a yoga teacher named Sherie Dyer. She had packed up her life and moved to the Philippines to help start a Bikram yoga studio, and at the time I interviewed her for the following article (that never made it to print) she believed she had settled in the Philippines for good.

Sadly it was not to be; she’d spent years traveling as a yoga teacher and student previously and I guess she just got itchy feet! Last I heard of her (she deleted her Facebook account), she was teaching Bikram yoga at a Pittsburgh studio, although she’s no longer on the website’s teacher list.

I recently remembered this article existed, and I’d like to share it with you.

(The following was written September 14, 2008.)

Sherie Dyer, photographed by Daniel Tan
Sherie Dyer, photographed by Daniel Tan

Yoga teacher Sherie Dyer fearlessly lives and breathes her chosen vocation in this country she’s adopted as her own.

It’s 5:25pm, shortly before the start of a yoga class at the Sundar Bikram Yoga studio in Greenhills. Students old and new talk in muted tones as they set up their mats and towels inside the heated room. They pause in anticipation of the teacher’s arrival. They know she’s coming by the sound of her voice steadily getting louder as she approaches the doorway.

In strides the teacher, and for a moment it seems she’s in the wrong place, like she would fit in better at a rock concert. Full-sleeve tattoos, a multitude of piercings, and a personality that’s bigger than her five-foot nine-point-five-inch body make her the antithesis of a stereotypical yoga teacher. But a yoga teacher is exactly who Sherie Dyer is.

“The stereotype is a small man in white loose pants and a beaded shirt,” she shares. “I bust that stereotype every day just being who I am.”

She’s a vegetarian, but takes time to cook delicious meat dishes for friends. She listens to loud rock music (her Myspace page lists musicians from the punk rock White Stripes to alternative rock superstars Radiohead), but quiets her mind with a steady diet of yoga. Who Sherie is can be a fascinating mix between what we often think are polar opposites.

Getting past the initial shock of how Sherie looks, one can see her deep understanding of how to coach her students through the 26 postures and two breathing exercises done in a heated room that make up Bikram’s beginner yoga class. Today, she takes time to explain how to constrict a muscle in the back of the throat so one can take deeper breaths. In the middle of class she stops to demonstrate the stages between Tree Pose to Toe Stand.

However she never allows the students to take it too seriously. She defuses tension and wakes up a sleepy class by poking good-natured fun at the students. One student has gained the moniker “Rainbow Butt” because she wears a rainbow-colored bikini bottom to class.  Today, a group of ladies Sherie has nicknamed the “Spunky Chipmunks” are raring to get into and out of each posture quickly.  “Don’t look so sad,” she tells today’s class as they come out of a difficult posture. “I know why you’re here so early. You’ve got plans tonight.”

Sherie has the confidence of someone completely at home in her element.  Not bad for an American who came to the Philippines little more than a year ago not knowing what to expect.

It didn’t take much persuasion from studio director Al Galang to get Sherie to become the head teacher of the Bikram Yoga Greenhills studio, which opened in November 2007. They had met and bonded during the nine-week teacher training in 2006 in Los Angeles, California, and had kept in touch afterwards over Myspace, a social networking website.

Sherie calls him her best friend, and recounts, “He emailed me and said, ‘I’m not running a business. I want to create something special here and you’re my first choice, please come out here and do this with me.’ I said, ‘Of course. Philippines – where is that?’”

Despite not knowing anything about the Philippines except that it was where Al came from, she got on a plane and never looked back. She now oversees Al and two other teachers at the studio, Thai import Betty Khumtong and homegrown talent Ginger Diaz.

“I had a reputation for being the renegade teacher, brought in to shake things up a bit, maybe scare people into shape,” Sherie says of her previous teaching experience, and she hasn’t eased up since she’s been here. She has regular meetings with the teachers to assess how they can all improve, and she practices three to four hours daily with them. “How can you teach if you don’t practice?” she explains.

Al is a firm believer in Sherie’s ability as head teacher. “When it comes to understanding the body, how to guide so many lost bodies at the same time, I couldn’t find a better teacher to teach students and teachers.” He affirms, “She has the best understanding of yoga among us.”

That comes from Sherie’s 16 years of yoga practice, a year spent in Bangalore, India studying raja, hatha, and bhakti yoga, and yearly intensive training with international yoga competition champions where she hones her form and technical mastery of postures. She says, “I started yoga when I was 14 [years old] to get out of a knee surgery.” The more she practiced, the more she wanted to know. “I’ve tried other forms of yoga. I like the discipline [of Bikram yoga]. And the postures are always the same, it’s how your body feels in them that changes. You keep learning about yourself.”

Sherie is not just a devoted student of yoga, but also a skilled teacher, using six years of medical school and her knowledge of body mapping (a way of looking at people’s bodies, which she learned in India) to help her perceive more about her students. “You’re telling a story about yourself,” she says to them. For example: “If a girl’s shoulders are hunched forward and she has big breasts, you know she has insecurities about her appearance.” How her students react to the challenges of the postures tells her when she can push them harder, and when to back off.

“You never know,” Sherie explains about trying to see deeper into a student’s mind. “What if that person’s grandmother just died?” Though she can be outspoken and “VERY honest” (her own emphasis), Sherie is always understanding of where people are in their lives.

Her students appreciate the way she teaches. Elizabeth Lacson, a regular student at the studio who practices alongside her husband Ricky, says, “Sherie is a gem, an endless source of inspiration.”

Ricky adds, “Sherie comes across to some as the ‘Hitler of the Hot Room,’ but that’s only because she sincerely wants to help each one of us become better at our practice. Her genuine concern stems from her passion for yoga, and her desire to share it with others.”

Yoga definitely is Sherie’s passion. Sherie says, “What yoga means to me is to be present — at all times at this point I focus on being present. This may be the breath, the posture, the person in front of me, perhaps their life and their pain. Only once we are truly present are we open to things like love, growth, relief, healing, change — and all the truth you can handle.”

After one year of teaching and practicing in the Philippines, Sherie is looking forward to helping the local yoga scene grow. Establishing a national yoga competition here is one of her goals, so the Philippines can participate in the Bishnu Ghosh Cup – the “Olympics of yoga.”  Barring that, she offers to compete for the country. “I’ll go compete somewhere, Bangkok maybe, just to make sure the Philippines is represented.”

Sherie and Al have also signed with Adidas as sports ambassadors, doing yoga demonstrations for the sportswear giant.  “They want to show off their clothes and promote yoga for athletes,” Sherie says. “We show what you can do with yoga. People see the poses, go home and try them.” She adds, tongue-in-cheek,”They fall out of the poses. Then they come take class with us.”

With a teacher like Sherie, that class will always be delivered with wisdom, self-awareness, and lots of humor.

The Hungry Diner at South Diner

South Diner, Aguirre Ave., BF Homes, Paranaque

Ever since my nine-year-old self sat down with my family to feast on burgers and fries at the 50’s Diner on Session Road in Baguio City, I’ve had a soft spot for diner food. A plate’s got all my favorite food groups (carbohydrates, protein, and fat), making it the ultimate comfort food. I’ve never met a diner I didn’t like, simply because I stick to the foods that diners excel at: burgers, fries, and milkshakes.

One of my friends from high school, Tin Isidro, opened a place called South Diner last December 5 with her husband Ginno and some business partners. Due to hectic schedules I wasn’t able to attend their soft opening, but tonight was the perfect time to bring together some of my friends for a girls’ dinner out.

South Diner, Aguirre Ave., BF Homes, Paranaque
South Diner

I arrived earlier than Julia and Chok, the other two girls I was having dinner with, which was funny since I came from Pasig and had traveled all the way down south (anything south of BGC Taguig seems really far to me), while they were just within the area.

Right from the get-go, the huge retro-style sign grabbed my attention. The interiors also did not disappoint, with the cheery red-and-white upholstery, checkerboard flooring, and waiters and waitresses in uniform. The only thing missing was a jukebox, but Tin explained that a genuine vintage jukebox cost around P150,000 (yikes!).

Anyway, what I was really after was some food. An hour’s drive (without traffic) makes me a hungry diner.

South Diner, Aguirre Ave., BF Homes, Paranaque
What this table needs is some food!

The menu has several sections,and depending on your food mood you could be ordering breakfast (available all day), sandwiches, steaks & ribs, kiddie meals, and the usual suspects burgers & fries. For sweets, there are dessert selections, and different flavors of milkshake with a choice between regular or extra-thick texture.

Paying no heed to the growing spare tire around my midsection, I ordered my favorite diner combo.

South Diner, Aguirre Ave., BF Homes, Paranaque
Strawberry Milkshake with Burger and Fries
South Diner, Aguirre Ave., BF Homes, Paranaque
Was I hungry, or was I hungry?

It may not look like much, but diner food has always tasted better than it looks. This burger is their Philly Bacon Jack (P145), with bacon and Monterey Jack cheese over a real beef patty. I gotta tell you, that burger was incredibly filling. The beef patty was heavy, without extenders. Fries weren’t very greasy since they’d just come out of the fryer. In combination with a strawberry milkshake (P95), I was in heaven!

The food arrived within 10 minutes of when my order was taken. Because I hate allowing food to get cold, I finished it in about the same amount of time. Well, I had to leave a morsel of the burger on the plate because I was just too full!

But I wasn’t done with eating yet. When Julia finally arrived two hours later, she ordered one of South Diner’s best-sellers: the Porky Pig (P140). It’s two pork chops encased in batter, fried, and topped with applesauce, served with two fried eggs, mango salsa, and your choice of garlic rice, plain rice, or mashed potatoes. Despite the diner being nearly full, Julia’s dish arrived quickly.

South Diner, Aguirre Ave., BF Homes, Paranaque
Porky Pig

Often I encounter pork chops that have been overcooked so that the meat inside is tough; the only thing that makes it palatable is the sauce. This pork chop dish, though, was unexpectedly moist and tender all the way through. The highlight for me though was the mashed potatoes, which were made with real potato and butter, slightly chunky. I’m drooling again now just thinking about it.

If you ever find yourself down in the BF Paranaque area, do check out South Diner for some great eats. Ü

South Diner is at 303 Aguirre Avenue, BF Homes, Paranaque beside PureGold.

Trippin’ in KL

Malaysia: NAPBAS

I’ve been traveling to the same place repeatedly for two years, so I was truly happy that Nuffnang Philippines tagged me along with other guest bloggers and the Philippine finalists to the 2011 Nuffnang Asia Pacific Blog Awards. It was an amazing and exciting four days traveling with some of the country’s most interesting bloggers (in my honest opinion)!

Malaysia: NAPBAS
2011 Nuffnang Asia Pacific Blog Awards

I’ll be writing more about the NAPBAS in my other blog KikayRunner.com, but I wanted to write separately about the traveling, sightseeing, and food tripping I did.  Continue reading “Trippin’ in KL”

Sendong Out My Love

So, the weekend I’m out of the country enjoying myself in Malaysia, a typhoon devastates Cagayan de Oro and other provinces. I was on BlackBerry Unlimited services with DiGi, a Malaysian provider, so I was able to read Twitter and keep up with the news. It didn’t quite hit home, though, until my friend Joel sent us some pictures over BBM.

I met Joel many years ago in Boracay. We go to the same church and are part of the same triathlon team, and I consider him one of the most level-headed sane guy friends a girl can ever find. He got married last year, and he and his wife Audrey relocated to CDO with her daughter, Nicole. According to Joel, there were so many business opportunites to be had in CDO and he was really excited to build a life there. They had just welcomed a baby daughter, Sandy, to their family a few weeks ago.

And then, Typhoon Sendong came.

Water reached midway up their second floor.
Water reached midway up their second floor.
Baby Sandy's crib
Baby Sandy's crib

Joel, Audrey, Nicole, and Sandy are fine, but the home they had so carefully made for themselves was brutally devastated in just a few hours of rain. And they’re not alone; many other CDO, Iligan, and Zamboanga residents escaped with just their lives — and some didn’t.

My friends and tri team are extending help to Joel and his family, but there is so much more to be done for others as well. If you’re still wondering how you can help, the Philippine Red Cross is accepting donations. You can also use your cellphone’s prepaid load or postpaid credit to send a donation. Text RED <AMOUNT> to 2899 (Globe) or 4143 (Smart). Denominations are 5/25/50/100/300/500/1000. You can also drop off donations in kind at any LBC branch nationwide. What people reallyneed now is clean drinking water.

Sendong Relief
Sendong Relief

Check out SendongRelief.org for more ways you can help. Natural disasters come at any time of the year, but this season is supposed to be a time of celebrating with loved ones and remembering that Christ was born to lay down his life for us. Let’s lay down our materialistic desires and donate now to save others’ lives.

I’m Going to Malaysia!

The last time I used my passport was in 2008, and it’ll expire next year! So I’m really excited that it’ll make its last hurrah this weekend when I go to Malaysia for the Nuffnang Asia Pacific Blog Awards.

Aside from hobnobbing with the who’s who of the Asia Pacific blogosphere and meeting fellow bloggers from other countries, I’m really excited to travel outside the country again. I’ve never been to Malaysia.

The NAPBAS will be held at the Putrajaya Marriott Hotel (in a district 25 kilometers away from Kuala Lumpur), but we’ll be shuttling in and out of KL for the afterparty on Friday, and a guided tour on Saturday. I’ve got one free day on Sunday and since the Petronas Towers aren’t on the tour’s itinerary, hopefully a few of the Filipino bloggers will want to visit it then.

I’m also really looking forward to running Putrajaya’s streets and seeing buildings such as the Putra Mosque.

Putra Mosque
It’s pink!

Shoe Love

Shoe Love: Heels from Virtual Mae

Every few months I am seized by a desire to buy shoes. Several times, male friends have asked me, “What is it with women and shoes?”

Well, shoes can make or break an outfit, affect how you move, and are the only clothing item that won’t make you feel fat. My small closet space only allows me to buy new shoes only when old ones wear out, so this keeps my Imeldific tendencies at bay.

I never buy really expensive shoes though. I know shoes wear out, some faster than others, so I try to find great deals for shoes. That way, I don’t feel too bad when I have to get rid of a pair of shoes because they’re old, or dirty, or discolored. I can always buy new ones!

These three pairs of shoes are from Virtual Mae and I was able to buy them for P1,000. Yes, for all three! Multiply had a shoe fair early this year, and VM had a promo: buy two, get one more free. Aren’t they lovely?

Shoe Love: Heels from Virtual Mae

I also scour tiangge places for footwear. I found this pair at St. Francis Square. The quirky color combo ensures these sandals match almost anything I wear. The best part about tiangge shopping, though, is being able to bargain the prices down.

Shoe Love: Flats from St. Francis Square

For heels I like to shop at boutiques. I like being comfortable even in towering heels, and the boutiques usually carry a great selection. I’ve bought from People Are People numerous times, and what I like about the store is the sale prices — they slash about 50% off from tag prices after a certain time. These shoes only cost me P800!

Shoe Love: Heels from People Are People

Just this week I bought myself a pair of low boots, and I waited almost an hour to get them because the stockroom had lost the partner of the boot on display. The salespersons didn’t even bother telling me why my shoes were taking so long to be delivered, and I had to call the manager’s attention to my long wait time. Well, after growing white hairs on my chin, I finally got my boots for less than P800. They are LOVE!

Shoe Love: Boots from Landmark

I’m having my room remodeled in two weeks, but you can be sure I’ll always make room for shoes! What are your latest acquisitions?

Noelle’s Rules of Elevator Frustration

A few months ago my parents and I moved to a condo unit in Pasig. It’s cozy, easy to clean, and is very central because most of my work happens in the surrounding areas. However, moving from a house to a condo means we had to learn to deal with elevators — and how people use (and abuse) them.

Elevator symbol

I’ve been taking the elevators every day for a while now, and for a building with only five floors there is plenty to get frustrated about, such as people pressing the DOWN button to call the elevator down to their floor, but they intend to go UP. Or maybe the kids who seem to think the elevator is like an amusement park ride. But I’ve been able to condense all my ire and helplessness about the whole situation into the following five rules of thumb concerning what you’re going to be pissed at when using an elevator.

RULE #1: When you’re in a hurry, the elevator will make a stop at every floor.

RULE #2: It’s always headed the other way.

RULE #3: When you make a run for it you will miss it, no matter how fleet of foot you are.

RULE #4: Someone will get on who only needs to go down or up one floor.

RULE #5: Someone will fart or leave a smell that will be attributed to you.

Care to share any other elevator pet peeves or pains?

Dreaming of Traveling

Because of this photo of the Moai (otherwise known as the Easter Island statues), I’ve just spent the entire afternoon on Wikipedia reading about Easter Island’s history and how a whole people’s culture was basically lost. I like these kinds of days spent researching ancient cultures set in exotic locales because it almost feels like traveling there without having to spend a dime. Hehehe!

Lately I’ve also read Ursula K. LeGuin’s book Changing Planes. It’s a collection of her short stories about traveling between planes of existence, and the different cultures, societies, and beings that could exist on such planes. It’s fantasy yes, but once again I am transported to different places.

I’ve just finished rereading and reposting entries from my old travel blog. You can now read them by clicking on the “Travel” tab on my Categories menu. It’s been such a long time since I actually documented a trip for the sake of writing about it. It’s been a long time since I’ve been anywhere new, actually.

Hope you enjoy reading back on where I’ve been, and I hope I can add a new tale before the year ends. 🙂

Makeup or No Makeup

Makeup

I love getting makeup done for shoots. Most of what I know about how to apply makeup I learned from how other people put makeup on me, but I still haven’t figured out how to do makeup that translates as simply flawless skin on camera. It usually looks like, yes, I’m wearing makeup.

Makeup

This is how I look with makeup done by myself.

There have been some makeup disasters in the past — like when one makeup artist experimented on using green eyeshadow for my lids — but mostly I’ve been really pleased with how I get made up.

Makeup: for Women's Health
Makeup: for Christmas plug

Makeup: for Runners' World
They all look the same but were done by different people!

I usually reserve putting on makeup for special occasions, though, just to show a contrast between my regular self and my put-together self. I love getting dolled up but I never want to get used to wearing a “face” all the time. I did it before and disliked how sallow my skin looked without makeup. Going barefaced allows my skin to breathe, recover, and it’s so much less high-maintenance. And if babies can do it and still look great, why can’t adults? 😀

Makeup: No Makeup

photo by Hilary Isaac

I usually go out wearing nothing on my face but some moisturizer (with SPF included). So what’s your everyday face routine?